atenaá

Permanent Makeup in South Beach

Lip blush, powder brows and lash line enhancement at Atenaá Beauty Concept, one block south of Lincoln Road in Miami Beach. Start with a free consultation.

Book a Free Consultation

Start with a free consultation.

Meet the artist, explore the most natural result for your features and get recommendations before you commit. The 30-minute Brow & Lip Design Consultation is complimentary.
Book a Free Consultation

Permanent Makeup Services in South Beach

Rose Aura Ritual (Lip Blush)

Rose Aura Ritual (Lip Blush)

$650.00•120 Minutes

Restoration of color, harmony, and feminine radiance. This ritual awakens your natural lip tone through a delicate infusion of mineral pigments — creating the softest blush of rose that enhances shape, symmetry, and youthful vitality.

Book Lip Blush
Brow Veil Ritual (Powder Brows)

Brow Veil Ritual (Powder Brows)

$650.00•120 Minutes

A soft mist of definition, like morning light through linen. This ritual enhances the natural architecture of your brows with an airy, powder-fine finish. Ideal for those who desire soft fullness and balance without harsh edges — the effect is velvety, ethereal, and timelessly elegant. Each brow is shaped with intuitive artistry, guided by your natural features and energy.

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Divine Gaze Ritual (Lash Line Enhancement)

Divine Gaze Ritual (Lash Line Enhancement)

$500.00•120 Minutes

For eyes that speak before words do. A subtle enhancement of the lash line using fine, gentle strokes to define the eyes with understated allure. This ritual illuminates your gaze — awakening depth and calm power without the look of traditional eyeliner. Perfect for those who seek effortless grace, always ready, always serene.

Book Lash Line
Aura & Gaze Ritual (Lip Blush + Lash Line)

Aura & Gaze Ritual (Lip Blush + Lash Line)

$999.00•120 Minutes

The art of perfect proportion. Inspired by the balance of moon and sun, this ritual pairs a gentle lip blush with refined lash contouring. Designed for those who seek harmony in simplicity, this ritual merges subtle lip tinting with lash definition for a naturally awakened look. Refined, balanced, and quietly captivating — an effortless expression of grace.

Book Lip Blush + Lash Line
Brow & Lip Design Consultation

Brow & Lip Design Consultation

Complimentary ($0)•30 Minutes

Discover the artistry of brows and lips with our leading specialists, trained in the most advanced European techniques. We now use new-generation natural-looking pigments designed to enhance your features with a soft, effortless finish.

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Harmony Renewal Ritual (Touch-Up Within 1–3 Months)

Harmony Renewal Ritual (Touch-Up Within 1–3 Months)

$300.00•120 Minutes

A ritual of balance, light, and restoration. Designed to gently correct or refine previous pigment work within 1–3 months after the initial session, this ritual harmonizes tone, shape, and color to restore your features’ natural rhythm. Each correction is approached with patience, artistry, and the intent to bring everything back into effortless equilibrium — a final touch to complete your transformation.

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Harmony Renewal Ritual (Touch-Up Within 6–8 Months)

Harmony Renewal Ritual (Touch-Up Within 6–8 Months)

$400.00•60 Minutes

Designed to gently refresh or refine previous pigment work within 6–8 months after the initial session, this ritual restores tone, shape, and color harmony — keeping your features luminous and perfectly balanced. Each renewal is performed with patience and artistry, preserving the softness and equilibrium of your original result while enhancing its lasting beauty.

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Annual Touch-Up / Refresh

Annual Touch-Up / Refresh

$450.00•60 Minutes

The gentle art of renewal and continuity. Designed as a yearly refresh for healed permanent makeup, this ritual revives color vibrancy, refines shape, and maintains long-term harmony in your features. Performed with delicate precision, it restores balance and luminosity — ensuring your brows, lips, or eyes remain effortlessly defined, year after year.

Book Annual Touch-Up

Lip Blush, Powder Brows or Lash Line?

Lip blush

Mineral pigment that enhances your natural lip tone, shape and symmetry, settling into a sheer, natural tint. $650.

Powder brows

An airy, powder-fine finish for soft fullness without harsh edges. $650.

Lash line enhancement

Fine strokes along the lash line define the eyes without the look of traditional eyeliner. $500.

Touch-ups

Within 1–3 months ($300), within 6–8 months ($400) and once a year ($450) to keep color and shape.

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Powder brows and lip blush at Atenaá Beauty Concept in South Beach, Miami Beach

Permanent makeup near Lincoln Road in South Beach

Atenaá Beauty Concept is at 1560 Lenox Avenue, Unit 304, Miami Beach, FL 33139, one block south of Lincoln Road in the Flamingo-Lummus area of South Beach. Open Monday to Saturday, 10 AM to 8 PM; Sunday by appointment.
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South Beach Reviews

What guests say after their Atenaá ritual.
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294 Google Reviews
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Permanent Makeup South Beach FAQ

Atenaá Beauty Concept is at 1560 Lenox Avenue, Unit 304, Miami Beach, FL 33139, one block south of Lincoln Road in South Beach. Book online or use the map below for directions.

Lip blush is $650 (120 minutes). Lip blush combined with lash line enhancement is $999.

Powder brows are $650 (120 minutes): an airy, powder-fine finish with soft fullness and no harsh edges.

$500 (120 minutes). Fine strokes along the lash line define the eyes without the look of traditional eyeliner.

Yes. The Brow & Lip Design Consultation is complimentary and takes 30 minutes: meet the artist, explore the most natural result for you and get recommendations before you commit.

Yes. A touch-up within 1–3 months is $300, a refresh within 6–8 months is $400, and the annual touch-up is $450.

It is designed to look like your own lips, only softer and fuller in tone; the color settles into a sheer, natural tint.

Monday to Saturday, 10:00 AM to 8:00 PM. Sunday is by appointment only. Online booking shows the available times.

Ready for permanent makeup in South Beach?

Book a free consultation online and visit Atenaá Beauty Concept on Lenox Avenue in Miami Beach.
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Atenaá Beauty Concept · South Beach

Permanent makeup in the heart of Miami Beach.

Location

1560 Lenox Avenue Unit 304 Miami Beach, FL 33139

Hours

  • Monday – Saturday10:00 AM – 8:00 PM
  • SundayBy appointment only